From Teen Entrepreneur to Industry Leader: The Story of Shajid Ahmed


Shajid Ahmed is the CEO of Bornona Group, a dynamic conglomerate comprising successful brands such as HostPico, Ovinobo IT Ltd, SparkX Digital Ltd., Themes Wala, and Web Auxiliary, with more ventures in progress. His entrepreneurial journey began at the age of 14, driven by a passion for technology and innovation. Starting with a modest setup, he launched his first venture, laying the foundation for his future endeavors. We at EliteX, are proud to introduce Shajid Ahmed as one of the 10 Elite CEOs in Asia, 2024.

Shajid’s journey into the world of entrepreneurship and technology was fueled by a deep-rooted passion for innovation and problem-solving. Key inspirations include an early fascination with technology, a desire to create impact, the influence of visionary leaders, and a passion for continuous learning. Encouragement and support from family, mentors, and peers played a crucial role in his decision to pursue this career, instilling the confidence to embark on his entrepreneurial journey. Shajid describes his leadership style as visionary and collaborative, focusing on innovation and empowerment. He sets a clear vision, inspires his team, and fosters a creative environment. Open communication and valuing diverse perspectives are key to their success. Shajid believes that the most important quality of a successful CEO is the ability to inspire and motivate towards a shared vision while remaining adaptable and strategic. This involves balancing short-term demands with long-term goals and leading with integrity, resilience, and decisiveness.

“When faced with failure, I see it as an opportunity for learning and growth.”

Bornona Group’s mission is to drive innovation and excellence across diverse industries, delivering exceptional value to clients and contributing to economic growth. They achieve this by fostering a culture of continuous improvement, leveraging cutting-edge technologies, and maintaining a strong commitment to quality and sustainability. By nurturing talent, encouraging creativity, and investing in strategic initiatives, they aim to stay at the forefront of industry advancements and set new benchmarks for success. Their dedicated teams work collaboratively to meet the evolving needs of clients, consistently exceeding expectations and making a positive impact on the communities they serve.

In the next five years, Shajid envisions Bornona Group expanding its influence and market presence both domestically and internationally. The aim is to lead innovation across their diverse portfolio, continually integrating advanced technologies to enhance services and products. The focus will be on sustainable growth, emphasizing eco-friendly practices and solutions. They plan to invest in talent development, ensuring teams are equipped with the skills and knowledge to drive the company forward. Additionally, they will explore strategic partnerships and new ventures to diversify offerings and enter new markets. Ultimately, the goal is to solidify Bornona Group’s position as a leader in innovation, quality, and sustainability, making a lasting impact on the industries they operate in and the communities they serve.

Shajid Ahmed identifies the biggest challenge he faced as a CEO as navigating the complexities of rapid growth while maintaining quality and innovation. To overcome this, he focused on building a strong, adaptable leadership team and fostering a culture of continuous improvement. Robust processes were implemented, and advanced technologies leveraged to streamline operations. Additionally, Shajid prioritized clear communication and collaboration across all levels of the organization, ensuring everyone was aligned with the vision and goals. This approach enabled effective growth management while continuing to deliver exceptional value to clients. When faced with failure and setbacks, Shajid views them as opportunities for learning and growth. He encourages a culture where mistakes are seen as valuable lessons, fostering an environment of resilience and continuous improvement. The team analyzes root causes, develops strategic solutions, and implements changes to prevent future occurrences. Open communication is crucial; Shajid ensures the team is informed and involved in the process, promoting transparency and collective problem-solving. By maintaining a positive and proactive approach, challenges are turned into stepping stones for greater success.

Bornona Group stays ahead of the competition in innovation by fostering a culture that values creativity, embraces technological advancements, and encourages entrepreneurial thinking. They invest in research and development to explore emerging trends and technologies, continuously upgrading products and services. Collaboration across their diverse portfolio allows leveraging synergies and cross-pollinating ideas, leading to innovative solutions that address market needs proactively. Customer feedback and market insights are prioritized, ensuring innovations are cutting-edge and aligned with evolving demands of clients and industries.

“The biggest challenge I faced as a CEO was navigating rapid growth while maintaining quality and innovation.”

Technology plays a pivotal role in Bornona Group’s business strategy, driving innovation, efficiency, and competitive advantage across all sectors. Advanced technologies are leveraged to enhance service delivery, streamline operations, and foster continuous improvement. This technological integration ensures the company remains at the forefront of industry advancements and consistently meets client needs with high-quality solutions. Bornona Group is committed to sustainability by implementing eco-friendly practices, promoting energy efficiency, and integrating green technologies across operations. They aim to minimize environmental impact and contribute to global sustainability efforts, reflecting their dedication to responsible business practices and environmental stewardship.

Bornona Group actively gives back to the community through initiatives focused on education, healthcare support, and environmental conservation. These efforts demonstrate their commitment to social responsibility and positive community impact, ensuring that their success contributes to the well-being of the wider society. Shajid stays productive and focused through daily habits like prioritizing tasks, setting clear goals, and practicing mindfulness. These routines help him maintain a clear and organized approach to his responsibilities, ensuring he remains efficient and effective in his role.


Shajid’s biggest mentors have been his parents. From them, he has learned the importance of resilience, strategic thinking, and fostering a positive company culture. Their guidance has been instrumental in shaping his leadership style and approach to business. Shajid advises aspiring entrepreneurs and future CEOs to focus on continuous learning, resilience, and building a strong team. Embracing challenges as opportunities for growth, and always prioritizing integrity and innovation in their endeavors, are crucial for long-term success. The biggest trends Shajid sees in the industry include increased digital transformation, AI integration, and a growing emphasis on sustainability and ethical practices. Staying ahead of these trends is essential for companies to remain competitive and relevant in the evolving market landscape.

“My entrepreneurial journey began at 14, driven by a passion for technology and innovation.”