Building a Better Future: Ed Macnab’s Vision for Affordable Housing


Ed Macnab, CEO of 3DPHC – 3D Printed Homes Corporation, enters the realm of construction with a mission to revolutionize the industry and enhance housing affordability. With a background in business and venture capital, Ed was drawn into the world of construction through an old friend’s proposition to explore the potential of a groundbreaking idea. Little did he know, this venture would ignite a passion for tackling housing affordability issues and making a tangible difference in communities.

“We at EliteX are proud to introduce Ed Macnab as one of the Impactful CEOs: Making a Difference, 2024.”

Ed’s journey in the industry began when he accepted the role of CEO at 3DPHC, driven by the belief that Construction 3D Printing (C3DP) could be a game-changer in addressing housing affordability worldwide. His commitment to this cause stems from a deep-seated desire to leverage advanced robotics and engineered materials to significantly reduce housing costs while increasing construction efficiency. At the heart of 3DPHC’s mission lies a dedication to providing affordable housing solutions. Ed envisions a future where every family can access quality housing that meets their needs without financial strain. By prioritizing sustainability and social responsibility, 3DPHC integrates these values into its core business strategy, aiming to create a positive impact on both the environment and society.

“Our commitment to diversity, sustainability, and social responsibility is not just a part of our business strategy; it’s the foundation of who we are as a company.” – Ed Macnab

For Ed, being a CEO goes beyond just leading a company; it’s about driving meaningful change within the industry and beyond. His involvement with Housing Affordability organizations reflects his commitment to addressing social inequality through innovative solutions. Ed believes that corporate leadership plays a crucial role in tackling global challenges such as climate change and social inequality, emphasizing the importance of leading by example. Reflecting on his accomplishments, Ed takes pride in spreading awareness about the social benefits of affordable housing. Every opportunity to speak to different groups allows him to highlight the profound impact that accessible housing can have on individuals and communities. For Ed, the significance lies not only in the technology and engineering but in the transformative power of affordable housing solutions.

To ensure diversity and inclusion at all levels of his company, Ed Macnab has implemented targeted hiring strategies, prioritizing the recruitment of individuals from marginalized groups, particularly First Nations and Veterans. By actively seeking out talent from these communities, Ed aims to create a more inclusive workforce that reflects the diversity of society. Balancing the pursuit of profit with social and environmental responsibility is a core principle for Ed and his team at 3DPHC. While profitability is important, the company was founded with a clear social responsibility mandate embedded in its mission. Prospective investors are fully informed of this commitment, emphasizing the company’s dedication to creating positive social and environmental impacts alongside financial returns.

Leveraging technology has been instrumental in driving positive change within 3DPHC. From digital design processes to the use of advanced 3D printing technology, every aspect of the organization’s operations is infused with innovation. By harnessing the power of technology, 3DPHC can optimize efficiency, reduce waste, and deliver affordable housing solutions at scale. For aspiring CEOs looking to lead organizations with a strong focus on making a positive impact, Ed offers valuable advice. He emphasizes the importance of deeply understanding one’s intent and objectives, advocating for causes passionately, and integrating the mission and vision into daily life. By authentically embodying their values, aspiring CEOs can inspire others and drive meaningful change.

“For me, being a CEO isn’t just about running a company; it’s about driving meaningful change and addressing societal challenges head-on.” – Ed Macnab

Measuring the success of impact initiatives at 3DPHC is deeply intertwined with their core mission of providing affordable housing. Ed and his team will track the number of homes built and the families positively impacted by their initiatives. This tangible measure reflects the company’s commitment to creating real change in communities. Communicating the company’s commitment to social and environmental responsibility is a priority for Ed. From employees to investors, Ed ensures that stakeholders are aware of 3DPHC’s dedication to housing affordability and its broader societal benefits. This message is consistently reinforced through internal communications, public speeches, and corporate messaging.

Looking ahead to 2024, Ed’s key priorities include focusing on backyard suite construction as a means to increase rental stock and drive down prices. By partnering with social agencies, 3DPHC aims to make below-market housing more accessible and contribute to positive change in communities across the country. Through visionary leadership and a steadfast commitment to their mission, Ed Macnab and 3DPHC are poised to make a difference in the construction industry and beyond.

In conclusion, Ed Macnab’s journey as CEO of 3DPHC embodies a commitment to creating positive change within the construction industry and beyond. Through innovation, sustainability, and social responsibility, he strives to make housing more accessible and affordable for all, leaving a lasting impact on society.

“Every family deserves a place to call home without sacrificing financial stability. At 3DPHC, we’re leveraging technology and innovation to make this vision a reality.” – Ed Macnab