Lamborghini: The Fastest Way Ahead

Stephan Winkelmann | CEO | Automobili Lamborghini

From a tractor manufacturing company to building the most luxurious sports cars, Lamborghini holds the reign of sports automobile industry. Lamborghini is the synonym for rarity, aesthetics and desirability. The most exquisite craftsmanship and out of the world designs make Lamborghini cars the real head turner!

The brand is known for writing golden pages in the history of sports cars. It is a realm of marvelous and the fastest automobiles, mankind could ever witness. Lamborghini takes the honor of manufacturing some of the most luxurious sports cars in the market. The price of a Lamborghini can start anywhere from $200,000 to $500,000, as per the model.


The company was founded in 1963 by Ferruccio Lamborghini. An inspiring and enigmatic man, who thought out of the box and transformed the world of supercars. He showed the world that design philosophy is to not care about car racing or capturing the podium but is to manufacture cars capable of capturing people’s imaginations.

The company was founded in 1963 by Ferruccio Lamborghini. An inspiring and enigmatic man, who thought out of the box and transformed the world of supercars. He showed the world that design philosophy is to not care about car racing or capturing the podium but is to manufacture cars capable of capturing people’s imaginations.


For almost more than six decades of creating incredible supercars, Lamborghini has also designed a wide range of spectacular and exotic cars which are loved worldwide. From the first Lamborghini the 350 GTV to the stealthy Aventador they have made their mark with the powerful V12 engines.

With their naturally aspirated engines, Lamborghini has broken enough records to blow away the competition in exhaust fumes. The Lamborghini Aventador powered by a 6.5-litre V12 engine produces a maximum torque of 720Nm and reaches up to the top speed of 350kmph. The Murcielago can go from 0 to 100 kmph in just 3.4 seconds. It has a top speed of 340 kmph.

Lamborghini cars are the perfect example of fine craftsmanship. It takes about 130 people to hand-craft the Murcielago SV. The entire car is made of carbon fibre, except the steel roof and the doors.


The evolution of Lamborghini’s iconic logo stemmed from Ferruccio’s ever-loving association with Spanish bullfighting culture. Ferruccio visited a ranch that produced and bred Spanish fighting bulls. The bulls with their beauty and grace, with a touch of aggression, spoke to Ferruccio and made it his symbol to combat Ferrari’s Prancing Horse.


Lamborghini’s supercar journey was pioneered by a friendly rivalry between Ferruccio and Enzo Ferrari. After the success in tractor manufacturing, Ferruccio’s interest in possessing high-end cars grew rapidly. But he always had a complaint of clutch slipping with all his Ferraris. On confronting Enzo the Commendatore was furiously said, ‘Lamborghini, you may be able to drive a tractor but you will never be able to handle a Ferrari properly.’ This was the point where Ferruccio decided to make a perfect car which marked the beginning of the amazing sports car that we know of today.

The disagreement on performance of Ferrari and Enzo’s comments to ridicule the customer complaint sparked the fire in Ferruccio to manufacture the best sports car. He built a bigger clutch for his Ferrari 250GT and completely rebuilt it. He was able to go faster than Ferrari’s own test car. This was the monumental event where Ferruccio thought to build an automobile best in class and never looked back. The rest is history!


“Mechanics was in my blood.” — Ferruccio Lamborghini

Ferruccio has created a fuel atomizer which was no less than the technological marvel. It broke the fuel into particles in order to mix with the air for better combustion. This has changed the history of automobiles and carved the future for Lamborghini.

Lamborghini Aventador

Keeping the legacy alive, Aventador was named after a Spanish fighting bull that fought in Zaragoza, Aragón in 1993. The perfect art of engineering, Aventador is the successor for the Murciélago and is made by hand in Sant’Agata Bolognese, Italy.

This marvelous machine can reach up to 0 to 100 kmph in just 2.9 seconds, while top speed clocks at 350 kmph.

Featuring massive 6.5L V12 engine and 7-speed automatic transmission which can produce 690Nm of torque. Introducing an electronically controlled all-wheel drive system, this machine stays steady at very high speeds.

Lamborghini Huracán

Replacing the Gallardo, Huracán was introduced to the world in December 2013, and made its worldwide debut at 2014 Geneva Auto show.

Fitted with 5.2-litre naturally aspirated V10 engine and 7 speed dual clutch transmission, this automobile can go from 0 to 97 kmph (60 mph) in just 2.5 seconds, top speed clocking at 341kmph. With combined benefits of direct fuel injection and multifuel injection, it ensures a balanced performance.

Featuring magnetically controlled suspension and electronically controlled all wheel drive system this car ensures safety and stability in the high speeds.

Lamborghini Urus

In the world history of automobile, Urus is the first Super Sport Utility Vehicle to merge the soul of a super sports car with the functionality of an SUV. The Lamborghini Urus is a high performance luxury SUV, introduced on 4 December 2017 and was put on the market for the 2018 model year. The name comes from urus, the ancestor of modern domestic cattle, also known as the aurochs.|

Powered by massive 4 litre twin-turbo V8 engine it can reach up to top speed of 190 mph. It accelerates from 0-62 mph in just 3.6 seconds. The usage of reinforced carbon fibre polymer makes this vehicle one of the lightest in the category.

Aventador S

Soaring the new heights of performance and success, the new Aventador S is roaring loud on roads and tracks both. The roadster is setting new benchmarks in technology and performance. “The roadster version adding a new dimension in driving enjoyment,” says Chairman and Chief Executive Officer, Stefano Domenicali.

Presenting extensive aerodynamic design with open-air driving pleasure, it has some unique features reflecting its roadster persona. Coupled with Naturally-aspirated V12 it produces 740 hp. It can accelerate 0-100 kmph in just 3 seconds and can reach to the top speed of 350 kmph. Aventador S is a product of best engineering brains in the industry.


“Lamborghini is refinement, luxury and perfection.” — Ferruccio Lamborghini

Lamborghini leaves no stone unturned when it comes to working on new technologies and concepts to revolutionize the automobile industry.


The third-millennium concept is designed to maximize aerodynamic performance. Building stylistic pursuit and driving emotions through advanced technological solutions. This also includes an energy storage system based on super capacitors, functional materials in carbon fibre and electric propulsion true to the spirit of a super sports car.


The Asterion is a unique concept car with a sensual design and the soul of Lamborghini. The styles and cutting-edge engineering solutions typical of Lamborghini are the epitome of innovative hybrid technology. The purity of the aspirated V10 engine guarantees the thrill of an exceptional driving experience, while the plug-in hybrid system enables the power of the electric motors to be harnessed for city driving. The result is an incredible super sports performance.


Lamborghinis are often considered as a synonym for status symbol and rich people’s toy. Usually, it is considered a luxury car that is often linked to famous people. But on the contrary, Lamborghini’s also have some very useful purposes. Italians use Lamborghinis for transporting donated blood and organs. The sports car was put to use for this purpose because of its unmatchable speed. There are time constraints between taking donated blood and organs and their arrival at an appropriate storage facility, so it makes sense that they would choose a fast car for this job. The police departments at Italy and United Arab Emirates (UAE) also use Lamborghinis as police cars. This again makes sense because of the speed of the Lamborghini cars.


It was the year 1993 when Winkelmann entered automotive industry. He has worked as a sales representative in Munich for Mercedes-benz. In January 2005, Stephan Winkelmann joined the Volkswagen Group and took over as President and CEO of Automobili Lamborghini in Sant’Agata, Bolognese. Under the aegis of Winkelmann, Lamborghini developed the Urus SUV, which was launched in 2018. Between 2005 and 2016, Lamborghini vehicle sales increased by 300 percent. He also sits on the supervisory boards at Comité Colbert, an association of French luxury manufacturers, and Altagamma, an Italian committee for luxury brands.

Winkelmann has been awarded Grand Officers of the Order of Merit of the Italian Republic in 2009 and Knights Grand Cross of the Order of Merit of the Italian Republic in 2014.