Intoact International: Leading the Future of Digital Marketing Education

Elie Sarkis, Co-founder and Managing Partner of Intoact International, stands as a pillar in the digital marketing landscape, both regionally and internationally. With a career spanning over a decade in digital marketing, Sarkis has dedicated his expertise to empowering businesses through innovative strategies.


His journey began in 2012, and since then, he has collaborated with numerous companies, offering not only digital marketing solutions but also delivering practical training programs and workshops around the world. His efforts have helped businesses from various industries enhance their digital presence and achieve significant growth. At EliteX, we are proud to have Intoact International as part of the edition: 10 Best Companies in Middle East, 2024.

Intoact International was born from the shared vision of Sarkis and his partner, Elvis Ghanem, who brings over 17 years of experience in Marketing, Communication, and Customer Relations. Together, they founded Intoact International, a digital marketing training and consultancy company based in Dubai. Their mission is to provide practical courses that equip individuals with the skills to apply their knowledge in real-world scenarios, ensuring they achieve the results they desire.

“Our commitment to quality training and employee well-being has positioned us as a leader in digital marketing education in the Middle East and beyond.”

Intoact International has quickly established itself as a leading provider of digital marketing training and consultancy services in the Middle East. The company’s core values—innovation, excellence, and practical learning—are at the heart of everything they do. Intoact International is accredited by the Digital Marketing Institute, and its courses are approved by the Knowledge and Human Development Authority (KHDA) in Dubai, ensuring the highest standards of education and training. The company’s approach to training is what truly sets it apart. Unlike many training programs that focus on theoretical knowledge, Intoact International emphasizes practical, hands-on learning. This approach ensures that participants can immediately apply the skills they acquire to their professional projects, making the training highly effective and relevant. The diverse range of courses offered by Intoact International caters to learners at all levels, from beginners to advanced professionals, ensuring that everyone can benefit from the company’s expertise.

At Intoact International, employee satisfaction is a top priority. The company recognizes that a motivated and happy workforce is essential for delivering high-quality services. To this end, Intoact International offers numerous opportunities for professional development, ensuring that employees are constantly growing and advancing in their careers. The company also fosters a supportive work environment, where employees feel valued and appreciated. In addition to professional development, Intoact International places a strong emphasis on employee well-being. The company offers wellness programs designed to promote physical and mental health, and regularly organizes team-building activities to strengthen the bonds between employees. These initiatives have helped create a positive and productive work environment, where employees are motivated to do their best.

One of the recent initiatives that have contributed to Intoact International’s success is the launch of an advanced AI course. This course is designed to equip professionals with the skills needed to leverage artificial intelligence in their digital marketing strategies. It covers a range of topics, including the integration of AI tools in marketing campaigns and the use of generative AI to create compelling content. The response to the course has been overwhelmingly positive, with participants praising the practical, hands-on approach and the immediate applicability of the skills learned.

This initiative has positioned Intoact International at the forefront of digital marketing innovation. By staying ahead of the curve and continuously updating their offerings to reflect the latest trends and technologies, Intoact International ensures that its clients are well-equipped to navigate the ever-changing digital landscape. The digital marketing landscape is constantly evolving, and Intoact International has proven adept at adapting to these changes. The company conducts thorough market research and gathers feedback from clients to understand their needs and challenges. This information is then used to tailor training programs and consultancy services, ensuring that they remain relevant and effective.

Continuous learning is also a key priority at Intoact International. The company invests in the ongoing education of its team, ensuring that they are equipped with the latest knowledge and skills to address any market changes effectively. This commitment to staying ahead of the curve has helped Intoact International maintain its position as a leader in the digital marketing industry. Intoact International is dedicated to the professional growth of its employees. The company offers various opportunities for career advancement, including mentorship programs, continuous training, and professional certifications. Employees have access to a wealth of resources and are encouraged to pursue further education and skill development. By fostering a culture of learning and growth, Intoact International ensures that its team is well-equipped to advance in their careers and contribute effectively to the company’s success. Building and maintaining strong relationships with clients is a top priority for Intoact International. The company achieves this through regular communication, personalized services, and a deep understanding of client needs. By delivering high-quality training and consultancy services, Intoact International has earned the trust of its clients, many of whom return for their expertise time and time again.

“Innovation and continuous improvement are at the core of what we do, enabling us to stay ahead in the ever-evolving digital landscape.”

Client feedback is also an important part of the company’s approach. Intoact International actively seeks feedback from clients and uses it to continuously improve its offerings. This commitment to excellence ensures that the company consistently meets and exceeds client expectations. Intoact International’s dedication to creating a positive work environment has not gone unnoticed. The company was recently listed as one of the Best Workplaces in Media, Advertising, and Marketing for 2024 by Great Place to Work. This recognition is a testament to the company’s outstanding work environment and its focus on employee satisfaction and development.

Innovation and creativity are at the core of Intoact International’s culture. The company promotes these values by fostering a culture of curiosity and continuous improvement. Employees are encouraged to explore new ideas and experiment with different approaches, and the company provides platforms for brainstorming and collaboration. This approach has led to the development of innovative solutions and strategies that set Intoact International apart from its competitors. Intoact International is also committed to supporting entrepreneurship and innovation in the Middle East. The company offers training programs tailored for aspiring entrepreneurs and startups, helping them navigate the digital landscape successfully. Additionally, Intoact International provides consultancy services designed to support new businesses in their growth and development.

As Intoact International looks to the future, its focus remains on growth and innovation. The company plans to expand its reach and impact, both in the Middle East and beyond. Key priorities include enhancing training programs with the latest digital marketing trends, expanding into new markets, and forging new partnerships with global institutions. By continuously innovating and adapting to the evolving digital landscape, Intoact International is committed to driving growth and success for its clients and the broader community.

“At Intoact International, we believe in the power of practical learning, ensuring our clients can immediately apply the skills they acquire.”