In the ever-evolving landscape of social media marketing and leadership, Blair Kaplan Venables stands out as an influential figure. As the CEO and Founder of Blair Kaplan Communications, a renowned PR agency based in British Columbia, Blair brings a wealth of experience spanning fifteen years, serving global wellness, entertainment, and lifestyle brands. Her impressive journey from a university graduate to a pioneering social media marketing expert is an inspiration to many. In this exclusive interview, Blair shares her experiences, goals, and her commitment to empowering women and fostering societal change.
Blair Kaplan Venables’ Remarkable Journey:
Blair Kaplan Venables is not your average leader. Before the term “social media marketing” became a buzzword, Blair was already navigating the intricacies of the digital world. Her journey began with a summer in Greece, where she dabbled in everything from serving at a rock club to exploring the wonders of social media platforms. Her PR background laid the foundation for her foray into social media marketing, which she seamlessly integrated into her growing list of services. This transition marked her as a pioneer in the field, offering clients the ability to harness the potential of social media for marketing purposes.
Blair’s entrepreneurial spirit led her to launch multiple ventures simultaneously, establishing connections with business owners in Vancouver. Her expertise in social media marketing steadily grew as she adapted to new platforms, eventually teaching courses and offering private coaching services. Over the years, she has managed social media marketing for a diverse range of companies, from golf brands to transit services. Blair’s expertise has been recognized by notable media outlets, including Forbes, CBC Radio, and more.
In 2022, she further expanded her influence with the publication of her second #1 best-selling book, “The Global Resilience Project,” and the launch of her podcast, “Radical Resilience.” Blair is not only a leader in the field but also a speaker on national stages, a testament to her remarkable journey from a university graduate to a prominent social media marketing expert.
“Together, we rise.” – Blair Kaplan Venables emphasizes the strength of women supporting each other in their entrepreneurial journeys.
Current Goals and Initiatives:
In 2023, Blair’s focus is on strengthening her social enterprise, “The Global Resilience Project,” where she employs scientific methods to empower individuals to enhance their resilience. Her goals include speaking on more stages, publishing at least one more book, and continuing to spread her message of resilience. Her commitment to creating a resilient world is evident in her actions and words.
Blair is a strong advocate for women supporting one another in the entrepreneurial world. Her advice to aspiring women leaders is clear: you don’t have to build your business alone. Finding a mentor, coach, or a community of like-minded women entrepreneurs can be a powerful source of support and motivation. Together, women rise, breaking down barriers in traditionally male-dominated industries.
Blair uses her platform to address pressing global issues, including sustainability and social justice. Through her books, podcast, motivational speaking, events, and merchandise line, she creates a safe space for people to share stories of resilience and engage in meaningful discussions. Blair believes in turning personal pain into a purposeful endeavor, highlighting the importance of using one’s influence for societal change.
Blair acknowledges the value of mentorship in her career. She encourages others to find mentors who have achieved what they aspire to accomplish. Mentorship not only saves time, money, and energy but also provides valuable guidance and support on the path to success.
“Turn personal pain into purpose.” – Blair Kaplan Venables highlights the power of using one’s experiences and influence to drive positive societal change.
Advocating for Gender Equality and Women’s Rights:
As a leader, Blair is vocal about gender equality and women’s rights. When she sees actions or beliefs that contradict her values, including gender equality, she takes a stand and uses such moments as educational opportunities. She believes in educating and enlightening those who may not share her perspective.
Blair’s proudest accomplishment is the creation of “The Global Resilience Project.” What began as a book to honor her father has transformed into a global movement, empowering countless individuals to strengthen their resilience muscles. The success of her first book and podcast demonstrates the profound impact she has had.
Staying Motivated and Positive:
Blair remains motivated by her mission to empower 88 million people by August 2025. She welcomes feedback as a tool for growth and self-improvement, using adversity and criticism as opportunities to become better.
In Blair’s vision for 2023, more women will rise as visible leaders. Supporting women in their pursuit of leadership roles, celebrating each other’s achievements, and creating a supportive community are integral to this vision.
A Message to Aspiring Women Worldwide:
Blair’s message to women striving to make a difference is clear: you have the ability to effect change in the world. You possess resilience and passion, and with determination, anything is possible.
Blair Kaplan Venables stands as a beacon of inspiration for women in leadership, a visionary using her platform for change, and an advocate for the power of resilience. Her journey and commitment remind us all of the potential for positive transformation in the world, especially when led by influential women.
“We all have the ability to make a change in this world. We are all resilient, and if we are driven by passion, anything is possible.” – Blair Kaplan Venables inspires women worldwide to believe in their capacity to make a difference in their respective fields.