Evan Kirstel is a well-known B2B tech creator, analyst, and media host who focuses on turning complex enterprise technologies into clear and engaging stories. His work covers areas such as artificial intelligence, 5G, cybersecurity, cloud computing, and digital health.
Evan Kirstel
Through livestreams, short-form videos, long-form insights, event coverage, and executive thought leadership, he reaches millions of viewers across platforms like X, LinkedIn, and YouTube. His content helps enterprise brands communicate their innovations in a way that decision-makers and wider audiences can easily understand. At EliteX, we are proud to have Evan Kirstel as part of the edition: Trailblazing Influencers & Creators of 2025.
Before stepping fully into the world of content creation, Evan spent decades working deep inside the telecom and enterprise technology industry. During that time, he gained a strong technical foundation and firsthand experience of how innovation moves from idea to real-world application. Over time, he realized that while technology was moving fast, many people struggled to understand what it all truly meant. This gap inspired him to become a translator of innovation, someone who could make advanced technologies feel accessible, human, and even engaging. That mission drew him into content creation, and he has continued on that path with energy and purpose.
Creativity is the engine, and monetization naturally follows when trust and value come first.
When choosing topics and formats, Evan focuses on the meeting point between what the enterprise world is talking about and what brings real value to business leaders. He closely follows industry conversations and then experiments with different ways to share those ideas. From livestreams and polls to event coverage, newsletters, and AI-generated video, he constantly tests new formats. He studies what sparks conversation and meaningful engagement, then builds on what works best. This experimental mindset keeps his work fresh and relevant in a fast-changing digital space.
One habit that has shaped his success more than anything else is consistency. He shows up daily with insights, ideas, experiments, humor, and timely opinions. He believes that long-term growth does not depend on shortcuts or viral tricks but on steady effort over time. By staying consistent, his audience grows naturally, and his influence compounds in ways that cannot be achieved through quick wins alone.
Evan measures success by impact rather than just numbers. Instead of focusing only on views or impressions, he looks closely at who is engaging with his content. For him, meaningful engagement from CIOs, CISOs, founders, analysts, and journalists matters far more than large but passive audiences. He sees success in the quality of conversations sparked, the relationships built, and the business results delivered for the partners he works with.
One of the biggest challenges he faces today is standing out in a crowded digital world. With so many creators publishing content every day and automation making it easier to produce at scale, noise has become a major obstacle. To overcome this, Evan relies on originality, speed, and authenticity. He is willing to try new formats before they become mainstream and does not shy away from experimenting in public. This willingness to take creative risks helps him stay visible and relevant.
Audience engagement is built through conversation rather than broadcasting. Evan actively replies to comments, exchanges ideas, highlights the work of others, and involves his community in the content itself. He also places great importance on being present at major global tech events such as MWC, CES, RSAC, and AWS re:Invent. By attending these events, he captures real-time insights and shares on-the-ground innovation with his audience while giving visibility to emerging leaders and new ideas.
True success is measured by meaningful conversations and real business impact, not just impressions.
In his daily workflow, Evan depends on a mix of platforms and tools to stay productive and creative. X helps him move quickly and stay part of live conversations. LinkedIn supports business-focused reach and professional impact. YouTube serves as the home for longer, in-depth content. Alongside these platforms, he actively uses AI tools such as ChatGPT, Sora, and Claude for scripting, research, creative ideation, and multimedia production. These tools help him scale his output while maintaining quality.
When it comes to balancing creativity and monetization, Evan sees creativity as the driving force behind everything. He believes that if real value is created consistently and trust is built over time, monetization follows naturally. Rather than chasing quick brand deals, he focuses on producing meaningful work that helps his audience and partners grow. As trust deepens, brands are drawn to the work organically, allowing the business side to grow without weakening creative integrity.
One of the most important lessons of his career came from realizing that doing everything manually was limiting his ability to scale. For many years, he tried to manage every part of his work himself. Once he embraced automation, delegation, and AI-powered workflows, his productivity and reach expanded rapidly. This shift taught him that efficiency is not about working harder but about working smarter and letting technology support growth.
Looking to the future, Evan is most excited by the rise of agentic AI. He sees these tools as true creative partners that can help creators scale storytelling, video production, personalization, and experimentation in ways that were not possible before. He believes this will completely change what a single creator can achieve and will redefine the boundaries of independent media and enterprise storytelling.
For new creators entering the space in 2025, Evan’s advice is clear and grounded in experience. He encourages them to choose a niche they truly care about, show up consistently every day, and treat their audience as collaborators rather than followers. In his view, this approach builds both long-term authority and lasting relevance in an ever-changing digital world.
Consistency, not shortcuts, is the real engine behind long-term growth in digital media.