Jennifer Perri | Founder & CEO | SHERO Life & Empowerment Coaching, LLC
Jennifer Perri is the CEO of SHERO Life and Empowerment Coaching, a transformational coach, speaker, and advocate for women reclaiming their power. Her journey to becoming a business leader was not a straight path but one shaped by resilience, reinvention, and a refusal to remain in circumstances that did not serve her. Like many women, she once believed her worth was tied to external validation—how others saw her, societal expectations, and the roles she was expected to play. However, life has a way of shaking people awake. At EliteX, we are proud to have Jennifer Perri as part of the edition: 10 Elite Business Leaders in 2025.
She faced and overcame immense personal challenges, including surviving abuse and battling Guillain-Barré syndrome, which left her temporarily paralyzed. Instead of allowing these experiences to define her as a victim, she made a conscious decision to transform her pain into purpose. Her inspiration comes from women who, like her, have faced adversity, self-doubt, and fear but refuse to let those challenges keep them small. She is passionate about helping women rise, rewrite their stories, and step into leadership in their own lives.
“Empowerment is amplified when we rise together.”
What sets her company apart from others in the same field is that her work is not based on theory but on lived experience. She does not just talk about empowerment, resilience, and transformation—she has walked through the fire herself. There is something profoundly different about being led by someone who has been there, who knows what it feels like to be knocked down and question her worth, and who has found the strength to rise again. She has reinvented herself numerous times and refuses to let her past define her future. She has built a path so that others can rise as well. Her approach is not about surface-level motivation or empty promises. She focuses on deep transformation—the kind that shifts the way a woman sees herself, moves through the world, and owns her story. She understands that true empowerment goes beyond words and requires action, courage, and a commitment to growth.
A great leader in today’s business world is not defined by a title but by authenticity, resilience, and the ability to empower others. Authenticity means leading with transparency and purpose. People do not follow perfection; they follow real, relatable, and inspiring leaders who practice what they preach. Resilience is the ability to adapt, pivot, and rise stronger after challenges. Great leaders do not let failure define them; they let it refine them. The most powerful quality a leader can have is the ability to empower others. Leadership is not about control; it is about lifting others up, fostering growth, and creating impact. True leaders do not just build businesses—they build people and legacies. By prioritizing the development of those around them, they create a ripple effect that leads to greater success for everyone involved.
For those just starting their journey in business, she offers valuable advice. First and foremost, she emphasizes that an entrepreneur’s greatest asset is themselves. Mindset, resilience, and self-belief determine success far more than any business strategy. Clarity on one’s purpose is essential because when challenges arise, a strong “why” will provide the motivation needed to push forward. She encourages aspiring business owners to surround themselves with people who elevate them. Community is crucial, and finding mentors, coaches, and like-minded entrepreneurs can provide support, challenge limiting beliefs, and reinforce personal power. She also advises owning one’s value from the beginning. It is important never to shrink, never to downplay strengths, and never to let fear of failure prevent action. Success comes from showing up, innovating, and leading with confidence.
Looking ahead, the transformational coaching and empowerment industry is undergoing significant changes. The future will go beyond just mindset work and focus on real, tangible transformation. Women are no longer satisfied with surface-level motivation; they seek real strategies, deeper healing, and unapologetic ownership of their power. The industry is shifting toward integration, combining mindset, emotional intelligence, and tactical execution to create lasting change. Authentic leadership is on the rise, with women stepping into their authority with boldness. The cookie-cutter approach no longer works. The most impactful coaches are those who lead with raw truth, vulnerability, and conviction. Another significant shift in the industry is the growing emphasis on community. Personal growth is no longer a solo journey, and women are recognizing that empowerment is amplified when they rise together. The future of coaching will be shaped by sisterhood, collaboration, and spaces that foster mutual elevation rather than competition.
Jennifer Perri’s vision for the future of her company is bold, expansive, and deeply rooted in impact. She is not just in the business of inspiration; she is committed to creating real, lasting transformation in the lives of women worldwide. The goal is to expand globally, reaching more women with the guidance, tools, and strategies they need to step fully into their power. The company aims to continue providing high-level coaching, mentorship, and solutions that help women break free from limitations—whether in their mindset, careers, relationships, or financial independence.
To achieve this, the company plans to continue innovating, elevating, and expanding its reach through immersive programs, live events, digital platforms, and strategic collaborations. Jennifer Perri is building a movement—one that empowers women to rewrite their stories and step into leadership, impact, and success on their own terms. Her work is not just about running a business; it is about fulfilling a mission to help women reclaim their power and create lives filled with purpose, confidence, and success.
“True leaders don’t just build businesses—they build people and legacies.”
